Podcast Marketing Mastery: Leveraging the Power of Audio Content - Sydney Course

In this Podcasting course you will learn the power of podcasting as a tool for awareness as well as an incredible way to generate audio and video marketing content.

We will share the proven 3 "P's of Podcasting" formula to enable you to get your podcast up and running and seen by your target audience in no time at all. You will take advantage of the incredible collaboration opportunities, business opportunities and business results that podcasting can offer!  

Macquarie Community College operates from a range of venues across northern and western Sydney. We have campuses in Blacktown, Carlingford, Chatswood, Epping, Mt Druitt, and Ryde. Enrol now!

Course Outline

In this course you will learn:

• The 3 'P's' of Podcasting
• The benefits of putting in the work to have your own show
• The technology you really need and how much it will cost
• How to actually prepare and produce a Podcast - and how much time it will take
• How do you promote your podcast when you have one
• Why podcasting is the mother ship when it comes to generating endless written, audio, video graphic and photo marketing content!
• How podcasting leads to incredible collaboration and opportunities you never saw coming!

Course Outcome

By the end of this Podcasting course you will know how a podcast can help you bring awareness to your idea, message, initiative, business or brand. You will have a strong podcast strategy to implement from a preparation, production and promotion point of view to influence your target audience in any endeavour – personal or professional.

What to Bring

• A notepad and pen

Prerequisite: Desirable

• General knowledge of computers and social media 
• Very basic experience with editing software like iMovie or Filmora beneficial but not essential!

Delivery Mode

• The class is delivered in a class and Online via Zoom.

Macquarie Community College operates from a range of venues across northern and western Sydney. We have campuses in Blacktown, Carlingford, Chatswood, Epping, Mt Druitt, and Ryde. Enrol now!